As a concrete contractor, you must already know how challenging it is to get your hands on valid concrete leads as you grow your business.
Competition is fierce in the concrete industry; therefore, it is critical to have a reliable source of leads to have your sales pipeline at all times and generate new leads constantly to sustain your business.
Lead generation allows concrete contractors to target their desired customers and gather information about their needs to tailor the value of their services to turn them into customers.
In this article, we’ll share why lead generation is crucial for a concrete business and how you can start generating leads for a more successful outcome. Let’s get started!
Why Is Lead Generation Important For Concrete Business?
Regardless of how many years you have been providing concrete services, if you don’t have a lead generation strategy from sources outside of your regular client base, your concrete company won’t survive in the long run.
Lead generation provides an excellent opportunity to communicate with your possible clients, target a distinctive group of people and convert them into customers.
While there are many options to generate leads, one of the best and easiest ways is to rely on a lead generation partner that offers exclusive concrete leads and allows for a partnership without any long-term commitment.
Types Of Leads Generation For Concrete Company
The Google Ads is the quickest and most dependable way to get more concrete leads for your business.
It is an advertising platform where ads are shown to the users when searching for a relevant keyword.
So Google Ads is the best way to reach your target audience instantly and get more leads.
Google Organic SEO
Organic Search Engine Optimization is a marketing strategy that helps your website rank at the top of the organic search engine results for free.
Organic SEO matters a lot because 75% of users don’t even click past the first page of the search results.
So, if your website doesn’t appear on the first page, you won’t get any traffic.
Google My Business
So Google My Business is a free listing from Google where you can provide your business details to increase your visibility across Google Services.
Google My Business ensures that your local clients find your profile while searching for concrete services in their area.
Google Local Service Ads
The Google Local Service Ads focuses on promoting selective industries and home businesses like concrete, roofing, and more.
These are pay-per-lead Ads that appear at the top of the search results above Google Ads and organic search results to assist local searchers.
Benefits Of Google Ads For Concrete Leads Generation
Lets have a look at some benefits of using Google AdWords for generating leads for a concrete company:
Faster Results Than SEO
Google Ads makes your ads rank on the first page of the search results, giving you the fastest visibility than SEO which may take weeks and even months to get you the results you want.
Whether you are a new start-up or have years of experience in the industry, Google Ads will get you enough exposure within a few days.
Build Brand Awareness
Brand awareness is one of the most common benefits of Google Ads. Reinforcing your brand name is necessary to win the trust of people and gain new leads.
With Google Display Network, advertisers can target their desired audience and make them see what they offer, and create brand awareness.
Conversion Tracking And Optimization
Google Ads allows users to track their conversions and optimize their ads to get the maximum ROI.
Not only can you track your sales and leads, but you can also create custom conversions to achieve the results you want from your ads.
Google Ads allows you to reach your target audience at the right time and improve the quality of your leads.
You can use the targeted keywords to get to your desired audience when they are searching for products or services similar to yours.
Measure Your performance Consistently
With Google Ads, you can constantly keep an eye on the performance of your ads and maintain complete control of your campaign.
Google Ads would let you know who clicked on your ad, the number of leads generated, which keywords got the most leads, and how much does each lead costs?
Google Ads allows you to compete with the competitors who already have extensive brand recognition on search engines.
You can check the auction insights to analyze the true position of your ads against your competitors and evaluate what you need to do to achieve a higher ranking than your competitors.
Our Recommendation For Concrete Leads Generation
Generating concrete leads can be a real challenge if you are using the wrong approach.
If your company needs help in developing a marketing strategy to generate leads, get in touch with TOTO Dream Marketing.
At TOTO Dream Marketing, we specialize in providing you opportunities to expand your company online.
We’ll do all the heavy lifting marketing to generate qualified concrete leads and help your business reach new levels of success. Contact us today to learn more about us and our services.
Why Choose Toto Dream Marketing For Generating Leads For Concrete Leads Company?
At TOTO Dream Marketing, we garner 100% exclusive leads from your local market and bring them to you in real-time.
Our PPC campaigns are optimized, so you won’t have to figure out what works best for your company.
We achieve maximum ROI for customers with the help of the following:
- Custom Landing Page
We’ll create a high-converting landing page to attract qualified prospects and convert them into leads.
- SEO Management
We’ll improve the ranking of your web pages to drive massive traffic to your website.
- Content Writing
We’ll provide great-quality content to help your business get more lead flow online.
- Focused on ROI
We provide top-quality concrete leads with the highest conversion rate and ROI.
- Dedicated Account Manager
We’ll pair you up with a dedicated account manager who will assist in every step of the process.
- Transparent Reporting
Our transparent reporting will help you monitor the performance of your lead generation campaign for improvement.
- Only Pay for Results
You only pay if you get the valid lead or don’t have to pay.
How Many Leads Should I Expect Per Month?
The number of leads depends on the location ad population of your target market. Large markets can get up to 100 leads per month, while small companies may see 10-15 leads per month.
How Do You generate your Concrete Leads?
We receive our leads from customers searching for concrete services on search engines. We guide them to our website, where they request estimates for the local market, and we connect them with concrete service providers.
What information would I get about the leads?
You get the customer’s name, phone number, address, and description of the services they are looking for.
Can I get a Free Consul Marketing Agency?
Yes, you can call us at +9190-9801-6868 to speak with one of our marketing experts to get a free initial consultation.